New Media, Internet & Online Marketing News

BBC rolls out iPlayer for children

The BBC has rolled out its children's version of the iPlayer, showing programmes like 'Newsround' and 'Doctor Who' spin off 'The Sarah Jane Adventures'...moreAuthor: Suzanne Bearne | Source: nma.co.uk | Published: 19.12.08

Etype to handle sales across Celebrity Big Brother site

Channel 4 has appointed Etype to sell online advertising across its Celebrity Big Brother site...moreAuthor: Suzanne Bearne | Source: nma.co.uk | Published: 19.12.08

Nokia to co-sponsor film on Dailymotion

Nokia has become the first brand to co-sponsor a film on Dailymotion as part of the video sharing site's plans to ramp up third-party commissions ...moreAuthor: Will Cooper | Source: nma.co.uk | Published: 19.12.08

Holocaust Trust launches campaign against hate crimes

The Holocaust Memorial Day Trust is to launch six online films to build support against hate crimes...moreAuthor: Luan Goldie | Source: nma.co.uk | Published: 18.12.08

Ads on YouTube have higher impact than on TV

YouTube users are 1.5 times more attentive and engaged in advertising than TV viewers, according to research...moreAuthor: Danielle Long | Source: nma.co.uk | Published: 18.12.08

Phorm UK CEO Hugo Drayton steps down

Phorm’s Hugo Drayton has stepped down from his role as UK CEO of the behavioural targeting company...moreAuthor: Suzanne Bearne | Source: nma.co.uk | Published: 18.12.08

Bebo to launch weekly member talent show

Bebo is to launch a weekly magazine show in partnership with RDF Digital to highlight member talent and entertainment content...moreAuthor: Luan Goldie | Source: nma.co.uk | Published: 18.12.08

Euro RSCG 4D Digital’s deputy MD departs for rival

Roy Capon, deputy MD of Euro RSCG 4D Digital, has left the agency to join rival Y&R Brands as client group MD...moreAuthor: Alex Farber | Source: nma.co.uk | Published: 18.12.08

Credit crunch doesn’t put consumers off broadband

Some 57% of consumers would refuse to give up their broadband connection during the economic downturn, according to research by Onepoll on behalf of BT...moreAuthor: Charlotte McEleny | Source: nma.co.uk | Published: 18.12.08

Online sales in November reach £200m

The average weekly value of internet retail sales during November was approximately £220m, according to figures from the Office for National Statistics...moreAuthor: Charlotte McEleny | Source: nma.co.uk | Published: 18.12.08

Cover story: Media agencies predict higher spend in 2009

Media agencies are forecasting good growth for 2009, despite the bleak economic outlook...moreAuthor: Luan Goldie | Source: NMA magazine | Published: 18.12.08

Five cuts ads from home page to put focus on content

Broadcaster drops standard advertising on its home page to give monthly takeovers greater impact for advertisers....moreAuthor: Danielle Long | Source: NMA magazine | Published: 18.12.08

Ad networks face hard year as media agencies cut back

First signs of CPM rates dropping suggest not all ad networks will survive if media agencies concentrate their spend on a few. ...moreAuthor: Suzanne Bearne | Source: NMA magazine | Published: 18.12.08

Virgin Media has vision of freeing services from being tied to any one platform

Virgin Media is developing an IP-based platform that will allow its service to run over PC, mobile and TV, and to merge broadband and cable-delivered content....moreAuthor: NMA Staff | Source: NMA magazine | Published: 18.12.08

Orange reports 30% growth in use of mobile search in Q3

Mobile internet searches via Orange mobile broadband have increased by 30%, according to its latest data....moreAuthor: Charlotte McEleny | Source: NMA magazine | Published: 18.12.08

BlackBerry appoints Bluhalo as it pushes Facebook app

BlackBerry UK has appointed full service digital agency Bluhalo to its roster, as it launches its latest campaign on Facebook....moreAuthor: Luan Goldie | Source: NMA magazine | Published: 18.12.08

Brightside runs multi-million-pound search brand campaign

Insurance specialist Brightside Group is to launch a multi-million-pound search branding campaign for its consumer and business products....moreAuthor: Will Cooper | Source: NMA magazine | Published: 18.12.08

BT plans mass user content around the 2012 Olympics

BT plans to create mass user-generated content around the 2012 Olympics, following a trial that combined UGC with online and broadcast channels to create mass-participatory campaigns....moreAuthor: NMA Staff | Source: NMA magazine | Published: 18.12.08

Gadfly's 2008 Quiz - 18.12.08

How closely have you been following Gadfly’s meanderings through the digital industry this year? Test your memory with his year-end annual quiz of the year....moreSource: NMA magazine | Published: 18.12.08

ITV's The Bill overhauls website to make video content central

ITV's police drama series The Bill has overhauled its website in a bid to make video a core focus....moreAuthor: Suzanne Bearne | Source: NMA magazine | Published: 18.12.08